Seo Lair | SEO Blog & Software Reviews

Welcome to SEO Lair, a blog with information on SEO for beginners, advanced SEO tactics, and internet marketing software reviews.

What Squidoo May Do For You

Posted by GuestPost On June - 12 - 2010

Squidoo is so much more than yet another publishing platform or online community; though this is what it itself markets as. Since it hit the web a few years back, many people have used it as their main source of income, such is its accessibility and ease of use.

Using lenses, the name by which pages on Squidoo is referred; people are able to place pithy and concise snapshots of what a topic is all about. Links can then be embedded, directing visitors to main content pages; thus driving up traffic ratings.

As a portal for selling services, Squidoo works effectively too of course, so online marketers can really make inroads into the revenue streams by harnessing its power.

To create an account on Squidoo takes no time at all, is free and very straight forward. Again, in reference to their own information, it is perfectly possible for a page, or lens, to be created and working for you within five minutes.

The joining process is nothing more than you would expect from any other social media platform; just the submission of a few basic personal details and you’re good to go. It is of course also necessary to agree to the terms and conditions which are, extremely robustly enforced by Squidoo administration.

“SquidStaff” have been known to get a little pernickety about content at times. But they are keen to stress it is more to protect vulnerable areas of society, than impede freedom of speech.

For those new to web page building, Squidoo is an extremely effective way of starting. Whilst all content can of course be added manually; there are many options which will automate the process, and lead you through it. There are also modules allowing for content on pages to be added manually.

Indeed, adding content on an automatic basis is an excellent idea that Squidoo is able to run with; as the regularity in which pages are updated is a factor in how that individual lens ranks, and thus; attracts visitors to it.

So, it is clear that Squidoo is an excellent way to promote your online enterprise. Squidoo offers huge potential then for earning substantial amounts of income for professional online marketers and entrepreneurs.

Increasingly, we want a public voice of course; we want the world to know that we are here, that we are living. Whether it is for validation that we exist, or something much less egotistical, Squidoo is an excellent tool to use; for money making and self promoting.

Revolutionizing The Web: Social Media Sites

Posted by GuestPost On June - 8 - 2010

The popularity of social media sites like Twitter and Facebook has grown exponentially in recent years. Wikipedia estimates that 1. 5 billion people use social Media websites. This speaks of the enormous power of social sites in terms of its reach.

It has become possible to keep track of friends and their activities on these social media sites. For example, If Jack is dating Jill, they can post their status on Facebook informing their mutual friends. If they break up with each other, they can post an update informing their friends. A person holding the seminar can send a tweet to his followers on Twitter if there is a change in schedule. This way of communicating has made the entire process of communication fun.

It is no wonder that large corporations have begun taking notice of social networking sites. They are actively utilizing the power of social sites to communicate with their customers. The consumer is no longer at the mercy of companies if he is not satisfied with their services. He just has to post his experience on the Facebook wall or share his experience with a simple tweet. Since the communication these sites has potential to become viral, it alerts other consumers about non-responsive company. A complaint on social sites evokes faster response than writing an email to the company.

Social sites like Twitter allows an individual to express himself in 140 characters. This can be a fun at the same time the focus is to communicate effectively without wasting too much space on unnecessary details.

Marketers have begun using the social sites to broadcast their message. There have been cases where the company whose product failed initially was able to re-launch the product successfully with the help of social sites.

Large corporations are not behind either. Dell Corporation successfully utilized Twitter to promote its promotional campaigns. The company created a special offer exclusively for Twitter users. It is believed that Dell Corporation was able to generate revenues to the tune of $ 10 million from Twitter alone. This example demonstrates the viral power of social sites which can catapult a brand into top league in no time.

There is much more scope for innovation in the technological interface of social networking sites. As the technology progresses we may witness the complete integration of various applications within social networking sites.

Social Media Marketing

If you are a direct marketer with a company like DeMarle At Home, 7 Peaks Publishing Social Media Training Course can help you generate more sales and grow your business!

A lot of people today are starting to realize the potential of Social Media as a marketing tool for their companies. As a result of this, more and more people are getting on the bandwagon and promoting their goods and services on Facebook, Twitter, YouTube and lots of other Social Media websites.

However, many people don’t realize how to effectively use Social Media. We say correctly because if you do not use it correctly, you will not attain the results you desire, and worse than that, you could be counter-productive, turning people away instead of making them want your good or service and eventually making a sale. Learn much, much more about manipulating social media to your advantage through our Social Media Marketing Training.

The key to using Social Media properly is to first get people to know, become attached, and trust you BEFORE starting a conversation about your company. The most important element is TRUST. You’ve certainly heard about Word of Mouth marketing. What you may not know, though, is that word of mouth is almost always commonly referred to as among the most trusted forms of information. Social Media is all about Word of Mouth marketing and is therefore, all about TRUST.

The goal, then, is to learn how to gain the trust of your customers, friends, and enthusiasts. Following are a few points to help you get started:

1)Make a good first impression. Make sure you have the correct kind of mugshot. Statistics show that a warm and inviting smile gets 63% more readers to follow you.

2)Give people the ability to get to know the real you. Do not simply talk about your business. Make a conversation about things that show you want to help others. Share things that are helpful. Use jokes.

3)Be conversational. The magic of Social Media is that it’s a relaxed medium where people can have free-flowing conversations. Conversation is always better than presentation. Conversation can lead to people asking you about your business rather you telling them.

For more information on 7 Peaks Publishing’s Social Media Sales Force Training Program, visit our website at http://www.7peakspublishing.com