So many of us have spent countless hours reading the advice of esteemed link building legends such as Eric Ward. Time after time we are told what tactics we should avoid and are left frustrated that we don’t have a new link building method to go experiment with. Sound familiar?
Archive for the ‘SEO For Beginners’ Category
Link Build Like Eric Ward In 4 Easy Steps
On May - 6 - 2011
SEO Mystery Solved: Why is Google Changing my Title Tags?
On February - 22 - 2011
Welcome the first installment of the new SEO Lair series, SEO mysteries solved. We about to begin on an epic journey, uncovering the webs most unsolved SEO mysteries. Some will be easy and almost obvious, like today’s topic – Why is Google changing my title tags? Others will be much more complex. Let’s solve an SEO mystery, shall we?
3 Great Ways to Find Guest Blog Partners
On August - 13 - 2010
As we’ve no doubt learned by now, guest blogging is one of the best ways to get more exposure and links for your website. Not is it almost 100% Google-friendly, but it allows you to tap into another blogger’s established network and perhaps take advantage of their high PR website. The person who hosts your guest blog post hopefully gets your high-quality and original content to offer to their readers and keep them interested in returning to their site. Read the rest of this entry »
Link Building Expectations Formula
On August - 9 - 2010
I’ve been reading a lot of fellow SEO blogs lately. What I’ve noticed is that while link building is still a hot topic, most of the posts discuss link building tactics. Most SEOs know where to start when link building but aren’t sure how to set their expectations. Hopefully with the help of this link building expectations formula, you will be able to properly set link building expectations for your clients, for your employees, and for yourself. Let’s get started! Read the rest of this entry »
Google OneBox – Integrated Search Optimization
On July - 24 - 2010
So what am I referring to when I say Google One Box? For those of you who aren’t aware, OneBox is the term Google assigned to the search feature update that integrated its organic results (i.e. traditional Google Search) with results from other areas of search (like Video or Images). These OneBox results are tripped off when they are judged by Google to be relevant to the organic search performed by the user. They can take the place of any individual listing on the organic search results page, but will usually be force-added to the 1st position.
Sure-fire ways to force a OneBox listing are using the words “picture” or “photo” (which will force a Google Images OneBox result), the words “video” or “film clip” (which will force a Google Video OneBox listing) or the words “buy” or “purchase” which will force a Google Product Search result.